Richard Liu Talks’s Expansion Into All Sectors


In 2017, China’s largest e-commerce retailer,, filled 30,000 job openings, and now employees more than 160,000 people. Richard Liu Qiangdong,’s Founder, Chairman, and Chief Executive Officer, founded the company in 2004, after running a successful brick-and-mortar electronics retail company. He is a graduate of the Renmin University of China, where he majored in sociology, and also holds an EMBA from the China Europe International Business School.

Before becoming a successful entrepreneur, Richard Liu attempted to open a restaurant but was ultimately unsuccessful. Undeterred, he considered his options. While many of his peers sought governmental positions, he decided that his future would remain in business. For a short period, he worked for the health company, Japan Life, and upon leaving, decided to open his first physical retail store. Refer to This Article for additional information.

Selling only electronics initially, the store was a resounding success, allowing him to expand relatively quickly, eventually operating twelve stores in the Beijing area. In 2003, the SARS outbreak put a halt to physical interaction between customers and providers, and, at the behest of a former partner, decided to take his company online. .

After a year of working both, e-commerce and physical retail locations, Liu decided to pursue online retail on a full-time basis. By 2005, was a solely an online entity.

Under the leadership of Richard Liu Qiangdong, was able to rise above its competition. Expanding into consumer goods and fashion, became one of the premier e-commerce platforms due to its efficiency, as well as its choice to stray away from counterfeit products, which, at the time, was not commonplace. Today, Richard Liu’s most significant competition comes from industry titans such as Wal-Mart and Tencent, both of which own stock in

Despite this notion, Richard Liu Qiangdong still views himself as his fiercest competitor, intending to become a more significant force outside of mainland China. In the future, Richard Liu plans to intensify’s presence throughout Southeast Asia, Europe, and, eventually, the United States. Due to his exponential growth, currently holds a market value of $60 billion, while, the company’s CEO is estimated to be worth, $11 billion.


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JD.Com Is Supporting The Development Of Smart Logistics or as known by many as Jingdong is planning on opening a research center that shall focus on creating futuristic automation technology that shall be useful in carrying out urban logistics in the Chinese cities.


It will be known as “Urban Logistics Institute” that will participate in planning, developing the top-level designs and creating big data platforms for logistic hubs. Jingdong announced that the founding members for this center includes Jiaotong University, Shanghai Maritime University, Wuzi University to mention few.


According to Jingdong, recent research has established that freight vehicles are creating a big impact on urban traffic emission and they take up a third of the road capacity. More so, the intense urbanization in China is having a negative impact on the environment. It the main cause of pollution and creating other forms of disruptions which are affecting peoples’ lives. Therefore, the institute’s primary objective shall be developing a logistics design for the urban centers to curb further environmental pollution and enhance efficiency in these cities.


The institute will first engage in looking into underground logistic systems and evaluating the use of subterranean tracks and the existing municipal pipe corridors. Jingdong is expectant that such options could assist in preserving the above ground space that is currently occupied by the traditional systems. It would also smoothen out and enhance the efficiency of urban logistics not to disrupt the peoples’ daily lives anymore. Read This Article to learn more.


Jingdong has expressed that smart cities are those that can efficiently utilize their spaces and the available resources. Utilizing the underground space shall be a game changer for the logistics industry in China. Not only will it be the solution to the traffic problem the country is facing, but it will also create a better environment and save the urban space from further congestion.


Jingdong is the only e-commerce company around the globe that operates an in-house logistics network that is capable of making a delivery to the customer’s doorstep. Jingdong operates an automated fulfillment center and is the first retailer to start making drone deliveries. The company holds the belief that propulsion technologies have many benefits to offer the industry. China is a country that is developing very fast, therefore it needs more sustainable urban development options


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