Sanjay Shah the founder of Solo Capital and many finance related companies across the globe is a pioneer in the investment and management industry. This investment guru is also a well-educated businessman who has helped many individuals and corporations devise their business plans. His advice on how to make a business plan more effective and up-to-date for any situation is given below, taken from a number of references and his recent interviews.
So, what are the factors that will make a business plan more apt for a business? First, the plan is a blueprint detailing the business concept. To be effective, it needs to specify how it will succeed, what should be done in order to succeed and the many reasons it will be successful. An effective plan contains the information evaluating the merits of the business. It should have the financing proposal needed to run the operation, identify the amount needed, explain how the financing will be used and suggest the payment schedule if needed as well.
It is crucial that the plan specify the factors in the internal and external environment that will determine the firm’s ability to generate sales and profit. The performance of the firm’s industry is also a strong influence. This means the plan provides analysis of the economic, social, legal and political factors that drive the industry and their impact on the overall performance of the firm. The information collected here should include product and service the industry constitutes of, customers and suppliers of these services, major competitors as well as past performance and future demands of the industry.
Industry analysis is followed by market analysis where the market for the firm’s products and services are studied and the basic factors that define its market are determined. This include the geographic boundaries of the market, specific market niche in which the firm is doing the business, the sales potential in the target market, factors that influence the activity of the firm in the market, the role of sales forecast and so on. Where is the market located? What are the key features influencing the firm’s performance and productivity? What sales volume should the market niche generate for the firm? What is the outlook for the market? How will the firm reach its target market? These are some of the questions that will be answered in the market analysis section of the business plan.
If you’ve got a business, charity or even yourself to promote and flourish, then you need video marketing done by a company of pros who stand by their record and deliver real results. Talk Fusion has quickly branched out into the global marketplace using only the most powerful marketing tools that give you an edge on the competition. In fact, founder and president of Talk Fusion, Bob Reina, is so convinced you will get hooked on his video marketing products, he’s offering 30-Day Free Trials in nine different languages to more than 140 countries around the world.
The Florida-based Talk Fusion company has had humble beginnings from its humble CEO. Bob Reina was a busy, full-time police officer with a keen marketing interest which he slowly honed into a revolutionary concept. It all began in 2004, when Bob Reina attempted to email a 10-second video to his friends. AOL told him that idea could not work, but Mr. Reina stubbornly felt it could be done, so he enlisted the assistance of a brilliant IT pal, and together both gentlemen refined the idea of putting videos into emails. From that point on, this scrappy CEO has never looked back.
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Mr. Reina believes in effecting positive global change by giving back to numerous communities and animal charities.
Coriant is a global telecommunications company that was established in the year 2013. Before it became an independent company, Coriant was the transmission technology department of Siemens until Marlin Equity Partners acquired it. The company’s headquarters are in Munich, Naperville, Germany and the USA. Coriant is involved in selling optical transmission hardware and software required for voice, data and mobile networks. Some of these products include the Intelligent Network Management Systems, Packet Optical Transport Solutions, Optical Planning Solutions, Cross-Connect/TDM Solutions, Edge Routing Solutions, Optical LAN and Broadband Access. All of these products are used in optical multiplexing fiber optic cables, electrical cross-connection of optical paths and multi-service provisioning software used in network management and network planning.
The company’s Chief Executive Officer, Shaygan Kheradpir is a notable business and technology executive. He holds a bachelor’s degree, master’s degree and doctoral degree in electrical engineering from Cornell University.
Shaygan Kheradpir has had an outstanding career. He started off working as a network manager and controller at GTE Laboratories in 1987. He was later promoted to Chief Information Officer. In the year 2000, while he was still the Chief Information Officer, GTE merged with Bell Atlantic to form Verizon Communications. Kheradpir was then appointed the president of the company’s e-business division. He, however, didn’t hold the position for long as he was quickly appointed to be the organization’s first Chief Information Officer/Chief Technology Officer. During his tenure, Shaygan Kheradpir reduced the company’s IT staff by 20%, reduced purchases made from technology vendors by 30% and reduced the company’s information technology budget by 2%. In 2011, he moved to Barclays Bank where he was appointed Chief Operating Officer of the Global Retail and Business Bank. Two years later he was promoted to Chief Operations and Technology Officer. He became the organization’s first technology executive to sit on the executive team of the bank. He, however, didn’t enjoy this position for long as he was appointed CEO of Juniper Networks within a few months. He later moved to Marlin Equity Partners which established Coriant and hence appointed the company’s CEO. Kheradpir also served on the board of the National Institute of Standards and Technology (NIST) from 2010 to 2013. He also served on the Advisory Board of the YMCA of Greater New York between 2007 and 2010.
Kheradpir on Twitter